Blog

Read our latest articles from our team about startup leadership, product development and technology.

  • Every Non-Technical Founder Should Know This Before Developing a Digital Product

    Every Non-Technical Founder Should Know This Before Developing a Digital Product

    You’ve got a brilliant idea for a product and you’re ready to take the world by storm. But before you dive headfirst into development, there are a few essential things you should know. Working directly with early teams we’ve seen many non-technical founders face challenges when making critical decisions, especially when it comes to getting…

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  • Understanding the Basics of the Product Development Journey for Non-Technical Founders

    Understanding the Basics of the Product Development Journey for Non-Technical Founders

    If you’re a non-technical founder embarking on the exciting journey of product development, it’s normal to feel a little overwhelmed by the technical aspects. But fear not! We’re here to simplify the process and guide you through the three key phases of this adventure. Let’s dive in:

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  • The Pros and Cons of Hiring a Fractional Product Development Team for Your Early Stage Startup

    The Pros and Cons of Hiring a Fractional Product Development Team for Your Early Stage Startup

    As a startup founder, you may have a great idea for a new product but lack the technical skills to bring it to life. Fortunately, outsourcing product development can be a viable solution. In this article, we explore the pros and cons of outsourcing product development for early stage startups.

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  • The Power of Empathy in Business

    The Power of Empathy in Business

    “I hate small talk. I wanna talk about atoms, death, aliens, magic, intellect, the meaning of life, faraway galaxies, the lies you’ve told, your flaws, your favorite scents, your childhood, what keeps you up at night, your insecurities and fears… I like people with depth, who speak with emotion from a twisted mind. I don’t…

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  • 5 Tips for Founders to Stay Focused in a Distracting World

    5 Tips for Founders to Stay Focused in a Distracting World

    Running a business is demanding but can also be extremely rewarding if your time is managed properly. When I did not manage my time properly I made personal sacrifices which resulted in resentment towards the business. After years of trying exploring techniques to balance my time my relationship with the business has greatly improved resulting…

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  • Deep Work: The Right Mindset in a Distracted World

    Deep Work: The Right Mindset in a Distracted World

    “In a world of distraction being able to focus is a huge competitive advantage” –Taylor Otwell (creator of Laravel) According to best-selling business author Cal Newport and many other field experts, one of the biggest challenges in today’s society is staying focused. Every day, we have countless emails, Slack messages, Whatsapp, Jira tickets, tweets, notifications,…

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  • Creating or Shifting a Company Culture In 3 Steps

    Creating or Shifting a Company Culture In 3 Steps

    Founders are often tasked with creating a company culture or shifting mentalities that are already deeply engrained within a team. When you’re first starting out, this can be a challenge. Here is a simple 3-step process for creating or shifting a company culture: 1. Team Discussion The first step is to raise awareness of the…

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  • Engineers Build Solutions, They Don’t Check off Tasks

    Engineers Build Solutions, They Don’t Check off Tasks

    Software engineers thrive on problem solving. So why do we so often give them a list of tasks to check off? I fell into this trap myself, the PMs in my teams used to attend meetings alone, document the requirements and break out tasks for engineers. I told myself we were “protecting” our engineers from…

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  • What does it mean to be a “Senior” Engineer?

    What does it mean to be a “Senior” Engineer?

    Most engineers aspire to be considered “senior”, the title being recognition of their career journey and the value they can add to a business. However, I find there are many misconceptions amongst engineers about what it really means to be senior. In this article I’m going to lay out my perspective on what it means…

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